Enquiry Driven SEO For Tradesman
Are you a tradesman—or run a trade business—and want more local customers finding you online? Our Tradesman SEO Services are designed to improve visibility, attract qualified leads, and grow your bookings. We start by reviewing your current online presence—what’s ranking, what’s missing, and where there’s room to beat your competition.



Types of Services Offered by Our Trade SEO Services
At Better Ranking, we deliver complete SEO solutions for trades, from technical site audits that fix hidden issues to on-page optimisation that matches what local customers are searching for. We help tradesmen and trade businesses control their search visibility, reputation, and enquiries. Here’s how we do it:
Technical SEO For Trade Websites
Our Technical SEO forms the foundation of your online success. We run a full audit to check site health, fix broken links, remove crawl errors, and secure your website with HTTPS. We set up XML sitemaps, robots.txt, and schema markup so search engines can easily understand your services. We also optimise site speed and mobile performance—making sure potential customers can find and contact you quickly from any device.
On-Page SEO For Local Businesses
Our on-page optimisation ensures your site content and metadata reflect exactly what you offer. We improve titles, meta descriptions, and headings to highlight your services, service areas, reviews, and guarantees. We update and refresh existing pages so they’re relevant, persuasive, and optimised to appear for more local search results—whether you’re a plumber, electrician, builder, or any other trade.
Authoritative Industry Links
Earning trust and authority is essential for tradesmen. We connect with local directories, trade associations, community websites, and relevant blogs to gain high-quality backlinks. This pushes your official site higher in search results and helps customers find you over less credible competitors.
Google Business Profile Optimisation
Your Google Business Profile (GBP) is often the first thing potential customers see—before they even click on your website. We optimise your profile so it appears in the Google Map Pack and stands out against competitors. When your GBP is fully optimised, you’ll show up in more “near me” searches, get more phone calls directly from your listing.
Keep Your Trade Website Customer-Ready
Your website should be as reliable as your work. We make sure it loads fast, works perfectly on mobiles, and is easy to navigate. Contact forms and click-to-call buttons are checked so customers can get in touch without frustration.
Behind the scenes, we fix broken links, tidy up navigation, and clearly present service pages, testimonials, before-and-after galleries, and pricing. We also use schema markup for services, reviews, and FAQs—helping search engines display useful information about your business in search results.
Behind the scenes, we fix broken links, tidy up navigation, and clearly present service pages, testimonials, before-and-after galleries, and pricing. We also use schema markup for services, reviews, and FAQs—helping search engines display useful information about your business in search results.


Expanding Your Reach and Bookings
For tradesmen, visibility is about dominating your local area. We make sure you rank for searches like “emergency plumber in XXX,” “XXX electrician near me,” or “trusted builder in XXX.” Metadata and content are crafted to cover your main services, service areas, and customer needs.
We also work to boost your Google Business Profile, encouraging positive reviews and making sure your business appears in map results—one of the fastest ways to win local jobs.
We also work to boost your Google Business Profile, encouraging positive reviews and making sure your business appears in map results—one of the fastest ways to win local jobs.
Trusted by 100+ businesses
Benefits of SEO for Tradesmen
More Local Leads
Qualified Enquiries
Stronger and Visible Reputation
Local Search Visibility
Consistent Work

Case Studies and Client Success Stories
At Better Ranking, we’ve helped tradesmen across different industries—from one-man operations to larger firms—grow their enquiries, win more local jobs, and secure repeat customers. By combining technical know-how with local SEO expertise, we make your website work as hard as you do.
128% increase in CRV
Renowned post production brand after new Shopify store build
100% increase in Traffic
Dragons Den winner sees organic traffic soar powering Amazon sales
Outranking bigger brands
Yorkshire based window company with more traffic than brand names;
Driving Growth for Tradesmen
Our focus is on helping trade businesses achieve lasting results, not just short-term wins. We’ve supported tradesmen across the UK—from sole traders to established firms—in reaching their digital goals, whether that’s increasing enquiries, attracting more local leads, or building a stronger online presence. By combining technical expertise with a strategy built around your services and target area, we help your website perform at its best and give you a clear advantage over other local competitors.
Our focus is on helping trade businesses achieve lasting results, not just short-term wins. We’ve supported tradesmen across the UK—from sole traders to established firms—in reaching their digital goals, whether that’s increasing enquiries, attracting more local leads, or building a stronger online presence. By combining technical expertise with a strategy built around your services and target area, we help your website perform at its best and give you a clear advantage over other local competitors.
Clear, Honest Pricing for Tradesman SEO
Choosing the right SEO provider means knowing exactly what you’re paying for. We offer transparent pricing with packages to suit all trade businesses—whether you need a one-off SEO boost, ongoing monthly support, or a custom plan. No hidden costs, just clear results.
Essential Package
Ideal for small, local businesses or startups looking to establish a solid online presence without breaking the bank. This package covers all the core SEO fundamentals—technical audits, targeted keyword research, on-page optimisation, and monthly performance reporting. It’s a cost-effective way to steadily improve your Google rankings.
From
£500 /pm
Growth Package
Perfect for growing businesses that want to accelerate traffic and sales. Alongside all the essentials, this package includes competitor analysis, advanced content strategies, and authoritative link-building. You’ll benefit from monthly review calls and detailed progress tracking to ensure your investment delivers measurable results.
From
£1200 /pm
Professionalism
We deliver professional Shopify development, web design and SEO for UK businesses. We meet deadlines, write clean code and follow best practices. You get dependable solutions that protect your brand and drive growth.
Transparency
We keep you updated at every step. From clear Shopify migration quotes to weekly SEO reports, you see your project’s progress in real time. No hidden fees. No jargon. You stay informed and in control.
Collaboration
We work closely with you to build Shopify stores and websites that match your vision. You set the goals. We share our know-how. Together, we create strategies that improve user experience and drive conversions.
Results
We focus on measurable outcomes. We optimise your site for search, refine your design for sales and scale functionality to match your goals. You will see more traffic, higher revenue and long-term growth.