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A Shopify SEO agency that drives sales (not just traffic) to your store
Struggling to get your Shopify store seen on Google? Our SEO agency helps ecommerce brands improve visibility, increase traffic, and boost revenue with results-driven Shopify SEO. Our Shopify SEO services are built specifically for Shopify—so we know how to work with its structure, limitations, and strengths to help you outrank your competitors.
Expert Shopify SEO Services that works for you
Our dedicated Shopify SEO agency understands the platform inside out — from the quirks of Shopify’s URL structure to the limitations of Shopify Plus. We’ve worked across a wide range of Shopify stores, and our experience allows us to adapt quickly in fast-moving industries where SEO needs to stay one step ahead. Our approach to Shopify SEO strategy is built around a data-driven strategy that balances performance, search visibility, and user experience.
We bring together content marketing, technical SEO, and digital PR to create campaigns that actually drive commercial results — not just keyword rankings. Using the latest SEO tools and trusted Shopify apps, we analyse your competitors, identify gaps, and build a tailored SEO strategy that helps you stand out in your market. We don’t just chase keywords — we focus on long-term growth, making sure your brand earns visibility in search while continuing to uncover new opportunities through targeted keyword research, title tag optimisation, content creation and product schema. Every strategy we deliver is backed by insights, led by specialists, and always keeps the customer journey front and centre.
We bring together content marketing, technical SEO, and digital PR to create campaigns that actually drive commercial results — not just keyword rankings. Using the latest SEO tools and trusted Shopify apps, we analyse your competitors, identify gaps, and build a tailored SEO strategy that helps you stand out in your market. We don’t just chase keywords — we focus on long-term growth, making sure your brand earns visibility in search while continuing to uncover new opportunities through targeted keyword research, title tag optimisation, content creation and product schema. Every strategy we deliver is backed by insights, led by specialists, and always keeps the customer journey front and centre.
3D Broadcast
Premium Appliances
Shopify SEO Strategies For Increased Sales & Revenue
We don’t treat search engine optimisation as an add-on—it’s a core part of how we design and undertake Shopify website design. From the start, we structure every project with ecommerce and visibility on search engines in mind. That means your site won’t just look good—it’ll be built to rank on Google and increase conversion rate and organic revenue. Our process includes a thorough technical SEO audit process along with keyword research around your product descriptions and category pages, so we’re targeting what your customers are actually searching for. We create clean, logical URL structures and build in technical essentials like meta tags, schema markup, sitemaps, and robots.txt controls. Every page is mapped with internal links that support both navigation and SEO performance.
Page speed and mobile optimisation are also a priority. We develop lean, fast-loading stores that meet Core Web Vitals and offer a better user experience—two things search engines care about. Whether it’s a new build or an SEO migration, we make sure SEO isn’t something you have to worry about later—it’s already baked in. If you’ve already got a Shopify store but aren’t seeing traffic or sales, we can audit it and identify exactly what’s holding you back. Whether its lack of a cohesive content strategy, structured data problems or a link building and domain authority issue we can help.
Page speed and mobile optimisation are also a priority. We develop lean, fast-loading stores that meet Core Web Vitals and offer a better user experience—two things search engines care about. Whether it’s a new build or an SEO migration, we make sure SEO isn’t something you have to worry about later—it’s already baked in. If you’ve already got a Shopify store but aren’t seeing traffic or sales, we can audit it and identify exactly what’s holding you back. Whether its lack of a cohesive content strategy, structured data problems or a link building and domain authority issue we can help.
We work on all types of Shopify Stores on different SEO aspects!
Technical SEO
Shopify and Shopify Plus stores have their own structure and limitations — so your technical SEO needs a platform-specific approach. At Better Ranking, we optimise your Shopify theme for speed, mobile performance, and clean crawl paths. We fix indexation issues, manage duplicate content caused by product variants or tag pages, and apply schema markup tailored to ecommerce. We also monitor Core Web Vitals and use apps only where they don’t impact performance.
On-Page SEO
On page SEO for Shopify means optimising every product, collection, and content page for how people shop and search. We refine your title tags, product descriptions, headers, alt tags, and internal linking across collections and product pages. We also write keyword-driven, user-first content that matches commercial intent and makes your store more visible in Google. Structured data and smart internal linking help turn more visits into sales.
Digital PR
Digital PR helps build domain authority and trust — two things Google loves. We undertake high-quality link building from relevant sites, news outlets, and industry blogs to boost your backlink profile, which increases visibility and domain strength. It’s not just about links; it’s about creating real brand mentions that make your business stand out in both search results and your industry.
Local SEO
Running a local Shopify store or have physical locations? We optimise your Google Business Profile, build citations, and write location-targeted content to help your store rank in map packs and local results. Whether you sell online with click-and-collect or run a showroom, we tailor local SEO tactics to drive visibility and local sales directly from organic search. Good local SEO can reduce reliance on Google Ads.
Why SEO Matters for Shopify Stores
Having a great-looking Shopify store isn’t enough if no one can find it. Search engine optimisation is what brings organic traffic to your site — real people searching for the products you sell. With competition growing across every category, your store needs to rank for the right keywords, load quickly, and offer helpful, optimised content that search engines understand and customers trust. That’s where Better Ranking steps in.
We focus on the parts of Shopify that directly affect your visibility on search engines, from category and product keyword research and technical SEO setup to content structure. Our team works on improving your category and product pages, setting up smart internal linking, and eliminating duplicate content — all while keeping the customer experience front and centre. With the right SEO strategy in place, your store starts attracting more of the right traffic, consistently.
We focus on the parts of Shopify that directly affect your visibility on search engines, from category and product keyword research and technical SEO setup to content structure. Our team works on improving your category and product pages, setting up smart internal linking, and eliminating duplicate content — all while keeping the customer experience front and centre. With the right SEO strategy in place, your store starts attracting more of the right traffic, consistently.
Red Ticket Sales
Why you need a Shopify SEO agency
Shopify Has SEO Limitations
While Shopify is a great platform, it has SEO quirks like rigid URL structures, site architecture and duplicate content issues. An experienced SEO agency knows how to work around these and optimise your store.
Product Pages Need More Than Just Keywords
Category Pages Are Often Underused
Apps Alone Won’t Fix SEO
You Need to Compete Nationally
Case Studies and Client Success Stories
At Better Ranking, our results speak for themselves. We believe that the best way to demonstrate the effectiveness of our Shopify SEO services is through real-world examples of businesses that have achieved measurable growth and success by partnering with us.
128% increase in CRV
Renowned post production brand after new Shopify store build
100% increase in Traffic
Dragons Den winner sees organic traffic soar powering Amazon sales
Outranking bigger brands
Yorkshire based window company with more traffic than brand names
Driving Growth for Local Businesses
Our commitment to your success goes far beyond a single project. We’ve helped dive centres across the UK achieve their digital goals—from boosting organic traffic to increasing bookings. By blending technical know‑how with a strategy crafted for your centre, we unlock your website’s full potential and give you an edge over other dive operators.
Our commitment to your success goes far beyond a single project. We’ve helped dive centres across the UK achieve their digital goals—from boosting organic traffic to increasing bookings. By blending technical know‑how with a strategy crafted for your centre, we unlock your website’s full potential and give you an edge over other dive operators.
Professionalism
We deliver professional Shopify development, web design and SEO for UK businesses. We meet deadlines, write clean code and follow best practices. You get a dependable Shopify Partner that protects your brand and drive growth.
Transparency
We keep you updated at every step. From clear Shopify migration quotes to weekly SEO reports, you see your project’s progress in real time. No hidden fees. No jargon. You stay informed and in control.
Collaboration
We work closely with you to build Shopify stores and websites that match your vision. You set the goals. We share our know-how. Together, we create strategies that improve user experience and drive conversions.
Results
We focus on measurable outcomes. We optimise your site for search, refine your design for sales and scale functionality to match your goals. You will see more traffic, higher revenue and long-term growth.
Book Your Free Consultation
Are You Ready To Scale Your Brand Now?
Book a call using the calendar opposite and we’ll show you the roadmap to increase your traffic and sales. On the call we’ll cover: