At Better Ranking, we believe technical SEO forms the bedrock of every successful digital marketing campaign. Without a solid foundation, even the most compelling content can fail to achieve the online visibility it deserves. Our goal is to ensure that…
Search engine optimisation (SEO) is a crucial component of any digital marketing strategy. However, one of the most common questions that businesses and website owners ask is, “How long does SEO take to work?” The truth is, there’s no one-size-fits-all…
To use Sitebulb for SEO, start by setting up your audit with a clear project name and the start URL, typically your site’s home page. Customise your audit settings by selecting the crawler type (HTML or Chrome), configuring the user…
To use Google Ads for SEO, start by utilising the Google Keyword Planner to discover and refine your keyword strategy. Enter seed keywords or URLs to get detailed data on search volumes, competition, and trends, and use filters like location…
To use Bing Webmaster Tools for SEO, start by leveraging the Bing Keyword Planner to discover new keywords and analyse their search volumes, ensuring you target terms that align with your audience’s search intent. Brainstorm potential terms relevant to your…
To use Screaming Frog for SEO, start by initiating a site crawl by entering your website URL and adjusting settings to include or exclude resources like images, CSS, and JavaScript. Monitor the crawl progress and schedule regular crawls to track…
To use Google Search Console for SEO effectively, start by verifying your site ownership and familiarising yourself with its interface. The performance report is essential for analysing search traffic, focusing on click-through rates (CTR) and average positions to identify optimisation…
To effectively use Google Trends for SEO, start by entering relevant keywords into the search bar to analyse their popularity over time and across different regions. Utilise the comparative analysis feature to identify rising trends and seasonality, adjusting your content…
Canonicals are essential tools in various fields, including law, mathematics, music, data governance, and web development. They establish authoritative standards or representations, ensuring consistency and clarity. In SEO, canonical tags help manage duplicate content and optimise search engine rankings. Understanding…
SEO entities are singular, well-defined concepts, persons, places, or things that help search engines understand your content better. They’re not just keywords, but rather digital representations of real-world objects or ideas that have unique characteristics and relationships with other entities.…
